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Entertainment complex (cinema, games)
The project aims to create a multi-activity entertainment complex that includes cinemas, recreational play areas, and spaces dedicated to events and live performances.
The complex will be an ideal destination for families and young people looking for entertainment and social activities. The project will contribute to providing a diverse entertainment environment in the city, offering the community multiple options for entertainment and leisure.
The project will create job opportunities in the areas of management and maintenance of the complex, and will support economic growth by attracting visitors and revitalizing local commerce in the area.
Study content
Rationale for choosing the project
Liberalizing the entertainment sector:
Saudi Arabia’s cinemas and the growing demand for entertainment facilities.
Growing youth population: Young people make up more than 60% of the Kingdom’s population, boosting demand for entertainment projects.
Government support for the entertainment sector: The General Entertainment Authority (GEA) has launched several initiatives to support entertainment projects.
Demand analysis
Population growth:
Population growth, especially in the 15-35 age group, contributes to the demand for entertainment.
Increased spending on entertainment:
Statistics show that entertainment spending in Saudi Arabia is increasing at a rate of 14% per year.
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